brand research India

RBI MPC August 2026 rate hold — what it means for brand research and festive season planning in India | Maction Consulting

The RBI Held Rates This Week — and Told Brands Exactly What to Watch For

The RBI’s Monetary Policy Committee met this week and did, on the surface, nothing — the repo rate stays at 5.25%, the stance stays neutral, all six members voted unanimously. But Governor Sanja...

AI brand recommendations in India — what GEO means for brand research and market strategy in 2026 | Maction Consulting

When AI Picks Your Brand — Or Doesn’t: What India’s New AI-Recommendation Data Means for Research

A recent analysis tested how ChatGPT, Gemini, and Perplexity recommend brands across five Indian consumer categories — private hospitals, health insurance, private banks, skincare, and home appliances...

India inflation 2026 and consumer behaviour — what brands should be tracking in H2 2026 | Maction Consulting

India’s Inflation Just Crossed 4% Again: What Brands Should Be Tracking Now

India’s retail inflation crossed 4% in June for the first time in 16 months, coming in at 4.38% against economist expectations of roughly 4.3%. That single data point matters less than the traje...