festive season research

Big Billion Days 2026 pre-sale consumer research — what brands should measure before Flipkart and Amazon festive sale dates are confirmed | Maction Consulting

Before the Big Billion Days: What Brands Should Be Measuring in the Next Five Weeks

by Maction Consulting 21/08/2026

Flipkart’s Big Billion Days and Amazon’s Great Indian Festival haven’t been officially confirmed for 2026 yet, but both platforms are expected to open within days of each other in th...