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Decoding Gen Z: What Marketers Need to Know About the Next Generation of Consumers?
Authenticity and Social Responsibility Create Authentic Content Dove's Real Beauty Campaign Embrace Diversity and Inclusion Embrace User-Generated Content Focus on Experiential Marketing Leverage Social Media Patagonia's Environmental Activism Prioritize Mobile Optimization Understanding Gen Z: The Digital Natives Utilize Influencer Marketing

Decoding Gen Z : What Marketers Need To Know About The Next Generation Of Consumers?

Gen Z, born between the late 1990s and early 2010s, is rapidly emerging as a dominant force in consumer culture. With their unique perspectives, values, and behaviors, this generation presents both challenges a...

by August 5, 2024