“Businesses cannot be successful when the society around them fails.” If you are a businessman whose sole objective is to make profits and make zero contribution towards your social image which triggers unten...
Your marketing team is doing its best to nail those marketing strategies and line up some amazing ideas to outperform your competitors in the market. In fact, till a certain point, they did well too. But, what’...
Solution for a digital era problem! The most creative method of customer acquisition for any company is a persuasive advertisement. Millions of dollars are invested in advertising their products and services....
A Love Letter from A Marketer! The beautiful aroma of your favorite coffee is enough to kickstart your day and have all the adrenaline rushing through your body screaming ….” productive”. But, what if you are...
Artificial Intelligence and Machine Learning are no longer some complex technical jargon. In our day to day life, face recognition, personalized shopping reviews, and smart personal assistants like Siri, Alexa,...
Finding market research agencies is not difficult. One single Google search can pop up thousands of market research firms globally. However, finding the right research agency could be tricky. Choosing the wrong...
“Empathy is the heart of design. Without the understanding of what others see, feel and experience, design is a pointless task.” -Tim Brown , CEO of the Innovation and design firm IDEO What is User Experience ...
No matter how great your product is, it is very likely that 40–60% of your free trial users never see the product a second time. — Samuel Hulick, Author of ‘The Elements of User Onboarding’ Whether or not you’v...
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